Saturday, February 09, 2008
SoCon08: Breakout session on YouTube
Some tech-y tips from Amani:
- Anyone can do it: use Windows Moviemaker or on a Mac iMovie for editing
- A Webcam is okay for videoblogging but not much else
- Need good audio as well as good video -- use a microphone. If you're going to be using a consumer-grade camera make sure it has an audio input (they don't always) because you should use an external mike for better sound
- Shooting hi-def is not crucial for the Web but the quality will be better
- Always make sure you have enough light, especially indoors
- Get a tripod -- don't shake it like a salt shaker!
- Use compression software
- http://bliptv.com, www.tubemogul.com
Rules for shooting video:
- Wide shot to establish; medium shot; then closeups. Take all three every time you're shooting.
- Rule of thirds: place the subject in a third of the frame (breathing room on the side where their eyes are looking)
- Ask the person to talk to you, not look directly at the camera
- If you can, use three-point lighting (key light, backlight, and filter light) -- a light kit
Advice to the person being interviewed?
- Amani says, "This is a conversation, just ignore the camera and talk to me"
- He doesn't have any big speech because if someone's not good at being inerviewed there's not much you can do about it
- When you're ready to start ask them to state their first and last name; lets them know the formal interview is starting
Use tags to drive content to your video
- Include all the tags you can think of
- Be as specific and use as many simple tags as you can
- Use the keywords that really fit, not something very popular just to get attention
Final suggestions for vlogs and podcasts:
- Have a clear idea of the message you're trying to get across
- Use sound production techniques
- Always edit, but it takes skill and practice
- Keep videos short and sweet
- Use keywords and tags
- Blast e-mail your friends and associates for feedback (and be willing to accept criticism)
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